Two decades of agent-based modeling in marketing: a bibliometric analysis
[Review of ]. PROGRESS IN ARTIFICIAL INTELLIGENCE, 12(3), 213–229.
author keywords: Agent-based modeling; Marketing; Social networks; Simulation; Bibliometric analysis
TL;DR:
An updated bibliometric analysis on agent-based modeling in marketing in the last 2 decades is provided to provide both a performance and a science mapping analysis.
(via
Semantic Scholar)
UN Sustainable Development Goal Categories