Factors influencing older adults' intention to use... - Citation Index

2024 journal article

Factors influencing older adults' intention to use virtual fitting room technology during the COVID-19 pandemic

Journal of Fashion Marketing and Management: An International Journal.

By: C. Hwang ⁿ, B. Jinⁿ , L. Song ⁿ & J. Feng ⁿ

TL;DR: The results revealed that older adults' behavioral intentions were positively influenced by perceived usefulness and ease of use, and fear of infection during the pandemic was significantly related to the perceived usefulness. (via Semantic Scholar)

10.1108/JFMM-10-2022-0210

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UN Sustainable Development Goal Categories

3. Good Health and Well-being (OpenAlex)

4. Quality Education (Web of Science)

Source: ORCID

Added: September 22, 2023

PurposeThe purpose of this paper is to examine the factors that influence older adults' intention to use virtual fitting room technology during the COVID-19 pandemic based on the extended technology acceptance model (TAM).