K. Lopetcharat

Works (12)

Updated: July 12th, 2023 14:05

2020 journal article

Comparison of a central location test versus a home usage test for consumer perception of ready-to-mix protein beverages

JOURNAL OF DAIRY SCIENCE, 103(4), 3107–3124.

By: M. Zhang n, Y. Jo n, K. Lopetcharat* & M. Drake n

author keywords: central location test; home usage test; flavor; mouthfeel
MeSH headings : Animals; Beverages / analysis; Cattle / physiology; Consumer Behavior; Female; Flavoring Agents / analysis; Humans; Taste; Vanilla; Viscosity; Whey Proteins / analysis
TL;DR: It is suggested that a CLT can be used to differentiate consumer acceptance among vanilla-flavored RTM whey protein beverages and a HUT should be used for more intensive insights for mouthfeel and mixing experience-related attributes. (via Semantic Scholar)
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Source: Web Of Science
Added: April 20, 2020

2018 journal article

Consumer acceptance of natural sweeteners in protein beverages

JOURNAL OF DAIRY SCIENCE, 101(10), 8875–8889.

By: M. Parker  n, K. Lopetcharat n & M. Drake n

author keywords: protein beverage; natural sweetener; consumer acceptance
MeSH headings : Animals; Beverages / standards; Choice Behavior; Consumer Behavior; Food Preferences; Fructose; Humans; Perception; Stevia; Sweetening Agents / administration & dosage; Taste
TL;DR: Application of these findings to commercially produced RTM protein beverages aids in the development of naturally sweetened protein beverages with reduced calories and desirable sensory properties and highlights the importance of label claims to consumers overall but to a label-conscious segment of consumers in particular. (via Semantic Scholar)
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Source: Web Of Science
Added: October 16, 2018

2015 journal article

Preference Mapping of Soymilk with Different US Consumers

JOURNAL OF FOOD SCIENCE, 81(2), S463–S476.

By: S. Lawrence n, K. Lopetcharat n & M. Drake n

author keywords: acceptance testing; cross-cultural; descriptive analysis; preference mapping; soymilk
MeSH headings : Adolescent; Adult; Black or African American; Asian People; Consumer Behavior; Female; Flavoring Agents; Food Preferences / ethnology; Humans; Soy Milk; Taste; United States; Viscosity; White People; Young Adult
TL;DR: Findings can be utilized to produce soymilks with attributes that are well liked by target consumers and to tailor attributes for segments of the population that have not yet been accommodated. (via Semantic Scholar)
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Source: Web Of Science
Added: August 6, 2018

2014 journal article

THE PERCEPTION OF CREAMINESS IN SOUR CREAM

JOURNAL OF SENSORY STUDIES, 29(4), 248–257.

By: S. Jervis n, P. Gerard *, S. Drake*, K. Lopetcharat n & M. Drake n

UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
3. Good Health and Well-being (Web of Science; OpenAlex)
Source: Web Of Science
Added: August 6, 2018

2013 journal article

Influence of packaging information on consumer liking of chocolate milk

JOURNAL OF DAIRY SCIENCE, 96(8), 4843–4856.

By: M. Kim n, K. Lopetcharat n & M. Drake n

author keywords: chocolate milk; flavor; consumer preference
MeSH headings : Adult; Animals; Cacao; Consumer Behavior; Female; Food Labeling / methods; Food Labeling / standards; Food Quality; Humans; Male; Middle Aged; Milk / standards; Young Adult
TL;DR: Evaluating the effects of packaging labels and brand name on consumer liking and purchase intent of chocolate milk can help chocolate milk producers as well as food marketers better target their product labels with attributes that drive consumer choice ofocolate milk. (via Semantic Scholar)
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Source: Web Of Science
Added: August 6, 2018

2013 journal article

Preference Mapping of Lemon Lime Carbonated Beverages with Regular and Diet Beverage Consumers

JOURNAL OF FOOD SCIENCE, 78(2), S320–S328.

By: P. Leksrisompong n, K. Lopetcharat n, B. Guthrie * & M. Drake n

author keywords: carbonated beverages; external preference mapping; lemon-lime soda; sweeteners
MeSH headings : Adolescent; Adult; Carbonated Beverages / analysis; Choice Behavior; Citrus / chemistry; Consumer Behavior; Diet; Female; Food Preferences / psychology; Humans; Male; Middle Aged; Smell / physiology; Sweetening Agents; Taste / physiology; Young Adult
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Source: Web Of Science
Added: August 6, 2018

2012 journal article

APPLICATION OF ETHNOGRAPHY AND CONJOINT ANALYSIS TO DETERMINE KEY CONSUMER ATTRIBUTES FOR LATTE-STYLE COFFEE BEVERAGES

JOURNAL OF SENSORY STUDIES, 27(1), 48–58.

By: S. Jervis n, K. Lopetcharat n & M. Drake n

UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
Source: Web Of Science
Added: August 6, 2018

2012 journal article

Bitter Taste Inhibiting Agents for Whey Protein Hydrolysate and Whey Protein Hydrolysate Beverages

JOURNAL OF FOOD SCIENCE, 77(8), S282–S287.

By: P. Leksrisompong n, P. Gerard n, K. Lopetcharat n & M. Drake n

author keywords: bioactive peptides; bitter inhibition; protein beverages; whey protein hydrolysate
MeSH headings : Adult; Arginine / chemistry; Beverages / analysis; Cacao / chemistry; Female; Food Additives / analysis; Fructose / chemistry; Humans; Lysine / chemistry; Male; Middle Aged; Milk Proteins / chemistry; Protein Hydrolysates / chemistry; Quinine / chemistry; Sucrose / analogs & derivatives; Sucrose / chemistry; Sweetening Agents / chemistry; Taste; Vanilla / chemistry; Whey Proteins; Young Adult
TL;DR: This study identified effective bitter taste inhibitors of WPH with different peptide composition and provides insights for effective bitter inhibitors for product applications with WPH. (via Semantic Scholar)
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Source: Web Of Science
Added: August 6, 2018

2012 journal article

Consumer Awareness of Salt and Sodium Reduction and Sodium Labeling

JOURNAL OF FOOD SCIENCE, 77(9), S307–S313.

By: M. Kim n, K. Lopetcharat n, P. Gerard n & M. Drake n

author keywords: kano analysis; nutrition labeling; sodium reduction
MeSH headings : Adolescent; Adult; Aged; Consumer Behavior; Diet; Female; Food Labeling / methods; Health Knowledge, Attitudes, Practice; Humans; Male; Middle Aged; Risk Factors; Sodium Chloride, Dietary; Taste; Young Adult
TL;DR: The current state of consumer knowledge on sodium and salt reduction, and consumer perception of the relationship between diets high in sodium and many chronic diseases are demonstrated. (via Semantic Scholar)
UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
Source: Web Of Science
Added: August 6, 2018

2012 journal article

DESCRIPTIVE ANALYSIS OF CARBONATED REGULAR AND DIET LEMON-LIME BEVERAGES

JOURNAL OF SENSORY STUDIES, 27(4), 247–263.

By: P. Leksrisompong n, K. Lopetcharat n, B. Guthrie * & M. Drake n

UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
2. Zero Hunger (OpenAlex)
Source: Web Of Science
Added: August 6, 2018

2011 journal article

Salty taste in dairy foods: Can we reduce the salt?

JOURNAL OF DAIRY SCIENCE, 94(2), 636–645.

By: S. Drake n, K. Lopetcharat n & M. Drake n

author keywords: sodium chloride; sensory; reduction; food application
MeSH headings : Animals; Cheese / analysis; Consumer Behavior; Dairy Products / analysis; Differential Threshold; Food Analysis; Food Preferences; Hypertension / prevention & control; Milk / chemistry; Sodium Chloride, Dietary / analysis; Taste; Water / analysis
TL;DR: Reducing sodium in cheese sauce, cottage cheese, and milk-based soups may be challenging and that exploration of sodium chloride alternatives in these foods is warranted, and appropriate product positioning or advertising may be beneficial to consumer acceptance of lower sodium types of products. (via Semantic Scholar)
UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
Source: Web Of Science
Added: August 6, 2018

2009 journal article

Comparison of two methods to explore consumer preferences for cottage cheese

JOURNAL OF DAIRY SCIENCE, 92(12), 5883–5897.

By: S. Drake n, K. Lopetcharat n & M. Drake n

author keywords: cottage cheese; preference mapping; qualitative multivariate analysis; home usage test
MeSH headings : Adult; Cheese / standards; Consumer Behavior; Female; Food Industry / methods; Humans; Male; Principal Component Analysis; Sensation
TL;DR: The QMA technique identified controversial distinctions among the cottage cheeses and the influence of brand and pricing, which can be used by processors to promote cottage cheese sales. (via Semantic Scholar)
UN Sustainable Development Goals Color Wheel
UN Sustainable Development Goal Categories
Source: Web Of Science
Added: August 6, 2018

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