Behnoosh Ghaani Farashahi

Farashahi, B. G., Easter, E., & Annett-Hitchcock, K. (2018). Price and perceived product quality: A comparison of denim jeans in three price categories. Journal of Fashion Marketing and Management, 22(3), 369–386. https://doi.org/10.1108/jfmm-10-2017-0104