Jonathan Bohlmann Spanjol, J., Noble, C. H., Baer, M., Bogers, M. L. A. M., Bohlmann, J., Bouncken, R. B., … Wetzels, M. (2024, September). Fueling innovation management research: Future directions and five forward-looking paths. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, Vol. 41, pp. 893–948. https://doi.org/10.1111/jpim.12754 Kocas, C., Pauwels, K., & Bohlmann, J. D. (2018). Pricing Best Sellers and Traffic Generators: The Role of Asymmetric Cross-selling. JOURNAL OF INTERACTIVE MARKETING, 41, 28–43. https://doi.org/10.1016/j.intmar.2017.09.001 Bohlmann, J., & McCreery, J. (2015). Customer Experience Mapping: The Springboard to Innovative Solutions. In Design Thinking (pp. 41–58). https://doi.org/10.1002/9781119154273.ch4 Spanjol, J., Tam, L., Qualls, W. J., & Bohlmann, J. D. (2015). Enacting Change in Strategic Marketing Decisions: The Role of Regulatory Focus in Teams. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 37–37). https://doi.org/10.1007/978-3-319-18687-0_17 Sinapuelas, I. C. S., Wang, H.-M. D., & Bohlmann, J. D. (2015). The interplay of innovation, brand, and marketing mix variables in line extensions. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 43(5), 558–573. https://doi.org/10.1007/s11747-015-0437-6 Stanko, M. A., Bohlmann, J. D., & Molina-Castillo, F.-J. (2013). Demand-side inertia factors and their benefits for innovativeness. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 41(6), 649–668. https://doi.org/10.1007/s11747-013-0332-y Bohlmann, J. D., Spanjol, J., Qualls, W. J., & Rosa, J. A. (2013). The Interplay of Customer and Product Innovation Dynamics: An Exploratory Study. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 30(2), 228–244. https://doi.org/10.1111/j.1540-5885.2012.00962.x Spanjol, J., Tam, L., Qualls, W. J., & Bohlmann, J. D. (2011). New product team decision making: Regulatory focus effects on number, type, and timing decisions. Journal of Product Innovation Management, 28(5), 623–640. Bohlmann, J. D., Calantone, R. J., & Zhao, M. (2010). The Effects of Market Network Heterogeneity on Innovation Diffusion: An Agent-Based Modeling Approach. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 27(5), 741–760. https://doi.org/10.1111/j.1540-5885.2010.00748.x Qiu, T., Qualls, W., Bohlmann, J., & Rupp, D. E. (2009). The Effect of Interactional Fairness on the Performance of Cross-Functional Product Development Teams: A Multilevel Mediated Model. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 26(2), 173–187. https://doi.org/10.1111/j.1540-5885.2009.00344.x Kocas, C., & Bohlmann, J. D. (2008). Segmented switchers and retailer pricing strategies. JOURNAL OF MARKETING, 72(3), 124–142. https://doi.org/10.1509/jmkg.72.3.124 Bohlmann, J. D., Rosa, J. A., Bolton, R. N., & Qualls, W. J. (2006). The Effect of Group Interactions on Satisfaction Judgments: Satisfaction Escalation. Marketing Science, 25(4), 301–321. https://doi.org/10.1287/mksc.1050.0182 Rosa, J., Hoeffler, S., Qualls, W., & Bohlmann, J. (2004). Analogies and Imaginary Consumers: A Case Study of New Product Development (Marketing Science Institute Working Paper No. 04-122). Bohlmann, J. D., Golder, P. N., & Mitra, D. (2002). Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety. Management Science, 48(9), 1175–1195. https://doi.org/10.1287/mnsc.48.9.1175.175 Bohlmann, J. D., & Qualls, W. J. (2001). Household preference revisions and decision making: The role of disconfirmation. International Journal of Research in Marketing, 18(4), 319–339. https://doi.org/10.1016/s0167-8116(01)00043-x Urban, G. L., Hauser, J. R., Qualls, W. J., Weinberg, B. D., Bohlmann, J. D., & Chicos, R. A. (1997). Information Acceleration: Validation and Lessons from the Field. Journal of Marketing Research, 34(1), 143–153. https://doi.org/10.1177/002224379703400112 Lazarus, K. B., Crawley, E. F., & Bohlmann, J. D. (1991). Static Aeroelastic Control Using Strain Actuated Adaptive Structures. Journal of Intelligent Material Systems and Structures, 2(3), 386–410. https://doi.org/10.1177/1045389x9100200307 Bohlmann, J. D., Weisshaar, T. A., & Eckstrom, C. V. (1990). Static aeroelastic tailoring for oblique wing lateral trim. Journal of Aircraft, 27(6), 558–563. https://doi.org/10.2514/3.25319 Weisshaar, T. A., & Bohlmann, J. D. (1989). Supersonic flutter of aeroelastically tailored oblique wings. Journal of Aircraft, 26(1), 75–83. https://doi.org/10.2514/3.45725