Nancy L Cassill

Strategy development and assessment via scenarios for the Turkish apparel industry

Fibres & Textiles in Eastern Europe, 22(6), 20–26.

Application of Godet's scenario methodology to the Turkish apparel industry

Fibres & Textiles in Eastern Europe, 21(2), 7–12.

Assessing the validity of a niche strategy model in predicting the potential and success of niche markets and products

JOURNAL OF THE TEXTILE INSTITUTE, 103(8), 900–911.

Analysis of supply chain strategies used by the United States textile and apparel industries

Research Journal of Textile & Apparel, 12(3), 1–17.

Competitive analysis of niche product supply chains

Research Journal of Textile & Apparel, 12(3), 18–29.

An examination of the economic and social benefits from us textile industry strategic partnerships

Journal of Textile and Apparel Technology and Management, 5(3).

Global dynamics impacting yarn production and consumption

Journal of Textile and Apparel Technology and Management, 5(4), 1–26.

Niche marketing strategy in the textile and apparel industry: an investigation into development factors

239–256.

Turkish towel's place in the global market

Journal of Textile and Apparel Technology and Management, 5(4).

An investigation of competitive pricing among apparel retailers and brands

JOURNAL OF FASHION MARKETING AND MANAGEMENT, 10(4), 387-+.

Analysis of world nonwoven market

Journal of Textile and Apparel Technology and Management, 5, 1.

New textile product development: Processes, practices, and products

JOURNAL OF THE TEXTILE INSTITUTE, 97(2), 155–166.

Niche market strategy for a mature marketplace

MARKETING INTELLIGENCE & PLANNING, 24(7), 694–707.

Niche market strategy in the textile and apparel industry

JOURNAL OF FASHION MARKETING AND MANAGEMENT, 10(4), 420-+.

The use of a niche market strategy by U.S. textile and apparel firms

Journal of the Textile Institute, 97(2), 77–85.

Value and fairness in US textile industry partnerships

JOURNAL OF FASHION MARKETING AND MANAGEMENT, 10(4), 447-+.

Branding to compete: Applications to textiles and apparel

Journal of Textile and Apparel Technology and Management, 4(3).

Competitive pricing strategies

Journal of Fashion Marketing and Management, 9.

Examination of the factors surrounding the implementation of niche market strategy

A new era: National Textile Center Forum, March 20-22, 2005: Textile Institute, 84th Annual World Conference, March 22-25, 2005, Back-to-Back Meetings in Raleigh, North Carolina, USA, 1–14. [Manchester, England]: The Textile Institute.

The use of niche market strategy by US textile and apparel firms

Journal of the Textile Institute, 96(2), 77–85.

Towards global color control in the textile supply chain: The role of lighting in color perception

American Association of Textile Chemists and Colorists, International Conference & Exhibition (AATCC-ICE) 2005, 14–23. American Association of Textile Chemists and Colorists.

A comparative study on new retailing outlets in the Shanghai apparel market

Journal of Fashion Marketing and Management, 8(2), 166–175.

Disruption in the textile supply chain

83rd Textile Institute World Conference, Shanghai China, May 2004. Manchester, UK: Textile Institute.

Doing business in China

Journal of Textile and Apparel Technology and Management, 4(2).

Modeling of niche market behavior of US textile and apparel firms

Journal of Textile and Apparel Technology and Management, 4(2).

Opportunities in the international textile and apparel marketplace for niche markets

Journal of Fashion Marketing and Management, 8(1), 41–57.

Implementation of technology and relationships to supply chain performance: Apparel manufacturers' perspectives

International Review of Retail, Distribution and Consumer Research, 16(3), 301–327.

Medical textiles application of an absorbable barbed bi-directional surgical suture

Journal of Textile and Apparel Technology and Management, 2(2).

Medical textiles: Application of an absorbable barbed bi-directional surgical suture

Journal of Textile and Apparel Technology and Management, 2(2), 1–5.

Modeling the establishment of an e-journal in textiles and apparel

Journal of Textile and Apparel Technology and Management, 2(2).

Modeling the establishment of an electronic journal in textiles and apparel

IFFTI International Conference 2002: fashion and textiles: the new frontiers: design, technology and business: 7-9 November 2002, Hong Kong. [Hong Kong: Institute of Textiles and Clothing, the Hong Kong Polytechnic University].

Modeling the establishments of an electronic journal in textiles and apparel

Journal of Textile and Apparel Technology and Management, 2(3).

Strategic partnership in the domestic textile complex: Exploring the suppliers' perspective

Clothing and Textiles Research Journal, 20(3), 156–166.

Sub-Saharan Africa: potential production source for textiles and apparel?

Journal of Textile and Apparel Technology and Management, 2(3).

Tax treatment of U.S. companies participating in the maquiladora industry: Recent developments involving international agreement on transfer pricing and other issues

International Business & Economics Research Journal, 2(11), 15–26.

Marketing fashion color for product line extension in the department shore channel

Journal of Textile and Apparel Technology and Management, 1(2).

Adoption of the Casual Workplace by United States Fortune 500 companies

JOURNAL OF THE TEXTILE INSTITUTE, 90(2), 147–162.

Diffusion of innovation: The casual workplace phenomenon

Journal of Fashion Marketing and Management, 3(4), 311–323.

Factors influencing maintained markup of retail national and private apparel brands

Clothing and Textiles Research Journal, 17(1), 47–57.

Do customer returns enhance product and shopping experience satisfaction?

International Review of Retail, Distribution and Consumer Research, 8(1), 1–13.

The relation of management group structure for psychological climate and work

Journal of Fashion Marketing and Management, 2(4), 304–317.

Consumers' definition of apparel value: An investigation of department store shoppers

Journal of Fashion Marketing and Management, 1.

Selection and purchase of intimate apparel

ITAA proceedings: proceedings of the Annual Meeting of the International Textile & Apparel Association, Inc., November 12-15, 1997, Knoxville, Tennessee, 99. Monument, CO: International Textile & Apparel Association.

Customer retention and the loyal consumer

Customer Relationship Management: The Journal of the Society of Consumer Affairs Professionals in Business, 1(4), 30–31.

Musical chairs in the apparel manufacturing/apparel retailer dyadic relationship in Germany and the USA

National and international aspects of textile and apparel markets. Mu?nster : FATM.

Department store cross-shoppers

Journal of Applied Business Research, 4(10), 88–96.

The relationship between psychological climate and work motivation in a retail setting

International Review of Retail, Distribution and Consumer Research, 1(3), 65–78.

Apparel selection criteria as predictors of brand orientation

Clothing and Textiles Research Journal, 1(12), 51–56.

Intratype competition among department stores

International Review of Retail, Distribution and Consumer Research, 3, 65–78.

Investigation of company demographics as an influence on adoption of Quick Response by North Carolina apparel manufacturers

Clothing and Textiles Research Journal, 11, 23–30.

THE QUICK RESPONSE MANAGEMENT-SYSTEM - STRUCTURE AND COMPONENTS FOR THE APPAREL INDUSTRY

JOURNAL OF THE TEXTILE INSTITUTE, 84(2), 147–155.

Underlying dimensions of apparel involvement in consumers' purchase decisions

Clothing and Textiles Research Journal, 9, 1–4.

Employment orientation of women as a market segmentation variable for apparel

Clothing and Textiles Research Journal, 9, 59–64.

Female consumer brand orientation: The influence of quality and demographics.

Home Economics Research Journal, 18, 255–267.

Retail buyers' salability judgments: A comparison of merchandise categories

Clothing and Textiles Research Journal, 8, 56–61.

Apparel selection criteria related to female consumers' lifestyle

Clothing and Textiles Research Journal, 6, 20–28.

Employment orientation's influence on lifestyle and evaluative criteria of apparel

Home Economics Research Journal, 16, 23–35.

Preparing textiles and clothing for the future

Clothing and Textiles Research Journal, 2, 19–21.