Rishika Rishika

2019 journal article

The Effects of Asymmetric Social Ties, Structural Embeddedness, and Tie Strength on Online Content Contribution Behavior

MANAGEMENT SCIENCE, 65(7), 3398–3422.

By: R. Rishika & J. Ramaprasad

Source: Web Of Science
Added: August 5, 2019

2018 chapter

Social media and retailing: a review and directions for future research

In HANDBOOK OF RESEARCH ON RETAILING (pp. 273–295).

By: R. Rishika & R. Janakiraman

Source: NC State University Libraries
Added: January 7, 2019