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Works (8)
2024 journal article
Not-so-speedy delivery: Should retailers use discounts or donations to incentivize consumers to choose delayed delivery?
JOURNAL OF RETAILING, 100(4), 565–582.
2018 journal article
A "good" new brand - What happens when new brands try to stand out through corporate social responsibility
JOURNAL OF BUSINESS RESEARCH, 92, 231–241.
2018 journal article
The Efficacy of Green Package Cues For Mainstream versus Niche Brands How Mainstream Green Brands Can Suffer at the Shelf
JOURNAL OF ADVERTISING RESEARCH, 58(2), 165–176.
2018 journal article
The Impact of Cause Portfolio Focus and Contribution Amount on Stakeholder Evaluations
BUSINESS & SOCIETY, 59(7), 1483–1514.
![UN Sustainable Development Goals Color Wheel](/assets/un-sdg/SDG-Wheel_WEB-small-9baffff2694056ba5d79cdadadac07d345a206e13477bd1034bd8925f38f3c4b.png)
2018 journal article
The role of message specificity in corporate social responsibility communication
JOURNAL OF BUSINESS RESEARCH, 90, 260–268.
2018 journal article
Would You Like to Round Up and Donate the Difference? Roundup Requests Reduce the Perceived Pain of Donating
JOURNAL OF CONSUMER PSYCHOLOGY, 29(1), 70–78.
![UN Sustainable Development Goals Color Wheel](/assets/un-sdg/SDG-Wheel_WEB-small-9baffff2694056ba5d79cdadadac07d345a206e13477bd1034bd8925f38f3c4b.png)
2016 journal article
Message framing and individual traits in adopting innovative, sustainable products (ISPs): Evidence from biofuel adoption
JOURNAL OF BUSINESS RESEARCH, 69(9), 3553–3560.
2011 journal article
The Impact of Product Name on Dieters’ and Nondieters’ Food Evaluations and Consumption
Journal of Consumer Research, 38(2), 390–405.
![UN Sustainable Development Goals Color Wheel](/assets/un-sdg/SDG-Wheel_WEB-small-9baffff2694056ba5d79cdadadac07d345a206e13477bd1034bd8925f38f3c4b.png)