Textile and Apparel, Technology and Management - 2020 Zhu, R., Lin, S., Jiao, J., Ma, D., Cai, Z., Hany, K., … Cai, Y. (2020). Magnetic and mesoporous Fe3O4-modified glass fiber separator for high-performance lithium-sulfur battery. Ionics. https://doi.org/10.1007/s11581-019-03350-5 Ahmad, S., Nawab, Y., & Rasheed, A. (2020). Preface. In Topics in Mining, Metallurgy and Materials Engineering (pp. v-vi). https://doi.org/10.1016/B978-0-08-012822-1.50004-8 Shaker, K., Nawab, Y., Ayub Asghar, M., Nasreen, A., & Jabbar, M. (2020). Tailoring the properties of leno woven fabrics by varying the structure. Mechanics of Advanced Materials and Structures, 27(22), 1865–1872. https://doi.org/10.1080/15376494.2018.1527964 Iftekhar, H., Ullah Khan, R. M. W., Asghar, M. A., Qadeer, A., Umair, M., Nawab, Y., & Hamdani, S. T. A. (2020). Study of comfort performance of novel car seat design for long drive. Proceedings of the Institution of Mechanical Engineers, Part D: Journal of Automobile Engineering, 234(2-3), 645–651. https://doi.org/10.1177/0954407019852279 Nazir, M. U., Shaker, K., Nawab, Y., Hamdani, S. T. A., Abdullah, H. M., & Umair, M. (2020). Thermo-physiological Comfort of Woven Fabrics Made from Different Cellulosic Yarns. Journal of Natural Fibers. https://doi.org/10.1080/15440478.2020.1852997 Nawab, A., Li, G., An, L., Nawab, Y., Zhao, Y., Xiao, M., … Sun, C. (2020). The Potential Effect of Dietary Tannins on Enteric Methane Emission and Ruminant Production, as an Alternative to Antibiotic Feed Additives-A Review. Annals of Animal Science, 20(2), 355–388. https://doi.org/10.2478/aoas-2020-0005 Iftekhar, H., Ullah Khan, R. M. W., Nawab, Y., Hamdani, S. T. A., & Panchal, S. (2020). Numerical Analysis of Binding Yarn Float Length for 3D Auxetic Structures. Physica Status Solidi (B) Basic Research, 257(10). https://doi.org/10.1002/pssb.202000440 Awais, H., Nawab, Y., Amjad, A., Anjang, A., & Abidin, M. S. Z. (2020). Mechanical properties of hollow glass microspheres filled jute woven comingled composites. In Key Engineering Materials (pp. 41–46). https://doi.org/10.4028/www.scientific.net/KEM.858.41 Jabbar, M., Nawab, Y., Karahan, M., Ashraf, M., & Hussain, T. (2020). Mechanical Response of Novel 3D Woven Flax Composites with Variation in Z Yarn Binding. Journal of Natural Fibers, 17(6), 890–905. https://doi.org/10.1080/15440478.2018.1539939 Awais, H., Nawab, Y., Anjang, A., Akil, H. M., & Abidin, M. S. Z. (2020). Mechanical Properties of Continuous Natural Fibres (Jute, Hemp, Flax) Reinforced Polypropylene Composites Modified with Hollow Glass Microspheres. Fibers and Polymers, 21(9), 2076–2083. https://doi.org/10.1007/s12221-020-2260-z Nawab, Y., & Ahmad, S. (2020). Introduction. In Topics in Mining, Metallurgy and Materials Engineering (pp. 1–20). https://doi.org/10.1007/978-3-030-49224-3_1 Azam, Z., Jamshaid, H., Nawab, Y., Mishra, R., Muller, M., Choteborsky, R., … Petru, M. (2020). Influence of inlay yarn type and stacking sequence on mechanical performance of knitted uni-directional thermoplastic composite prepregs. Journal of Industrial Textiles. https://doi.org/10.1177/1528083720947727 Khan, M. I., Umair, M., Shaker, K., Basit, A., Nawab, Y., & Kashif, M. (2020). Impact of waste fibers on the mechanical performance of concrete composites. Journal of the Textile Institute. https://doi.org/10.1080/00405000.2020.1736423 Shaker, K., & Nawab, Y. (2020). Fibers for Protective Textiles. In Topics in Mining, Metallurgy and Materials Engineering (pp. 65–91). https://doi.org/10.1007/978-3-030-49224-3_4 Zahid, M., Nawab, Y., Gulzar, N., Rehan, Z. A., Shakir, M. F., Afzal, A., … Tariq, A. (2020). Fabrication of reduced graphene oxide (RGO) and nanocomposite with thermoplastic polyurethane (TPU) for EMI shielding application. Journal of Materials Science: Materials in Electronics, 31(2), 967–974. https://doi.org/10.1007/S10854-019-02607-Z Awais, H., Nawab, Y., Amjad, A., Anjang, A., & Zainol Abidin, M. S. (2020). Fabrication and characterization of lightweight engineered polypropylene composites using silica particles and flax woven comingled structure. In Lecture Notes in Mechanical Engineering (pp. 403–410). https://doi.org/10.1007/978-981-15-4756-0_34 Shaker, K., Waseem Ullah Khan, R. M., Jabbar, M., Umair, M., Tariq, A., Kashif, M., & Nawab, Y. (2020). Extraction and characterization of novel fibers from Vernonia elaeagnifolia as a potential textile fiber. Industrial Crops and Products, 152. https://doi.org/10.1016/j.indcrop.2020.112518 Gulzar, N., Zubair, K., Shakir, M. F., Zahid, M., Nawab, Y., & Rehan, Z. A. (2020). Effect on the EMI Shielding Properties of Cobalt Ferrites and Coal-Fly-Ash Based Polymer Nanocomposites. Journal of Superconductivity and Novel Magnetism, 33(11), 3519–3524. https://doi.org/10.1007/s10948-020-05608-w Abbas, Z., Shahid, S., Nawab, Y., Shaker, K., & Umair, M. (2020). Effect of glass microspheres and fabric weave structure on mechanical performance of hemp/green epoxy composites. Polymer Composites, 41(11), 4771–4787. https://doi.org/10.1002/pc.25751 Awais, H., Nawab, Y., Anjang, A., Md Akil, H., & Zainol Abidin, M. S. (2020). Effect of fabric architecture on the shear and impact properties of natural fibre reinforced composites. Composites Part B: Engineering, 195. https://doi.org/10.1016/j.compositesb.2020.108069 Shakir, M. F., Tariq, A., Rehan, Z. A., Nawab, Y., Abdul Rashid, I., Afzal, A., … Muttaqi, M. (2020). Effect of Nickel-spinal-Ferrites on EMI shielding properties of polystyrene/polyaniline blend. SN Applied Sciences, 2(4). https://doi.org/10.1007/s42452-020-2535-4 Ullah, T., Ahmad, S., & Nawab, Y. (2020). Development of helical auxetic yarn with negative Poisson’s ratio by combinations of different materials and wrapping angle. Journal of Industrial Textiles. https://doi.org/10.1177/1528083720941116 Ahmed, U., Tariq, A., Nawab, Y., Shaker, K., Khaliq, Z., & Umair, M. (2020). Comparison of Mechanical Behavior of Biaxial, Unidirectional and Standard Woven Fabric Reinforced Composites. Fibers and Polymers, 21(6), 1308–1315. https://doi.org/10.1007/s12221-020-9915-7 Shaker, K., Umair, M., Shahid, S., Jabbar, M., Ullah Khan, R. M. W., Zeeshan, M., & Nawab, Y. (2020). Cellulosic Fillers Extracted from Argyreia Speciose Waste: A Potential Reinforcement for Composites to Enhance Properties. Journal of Natural Fibers. https://doi.org/10.1080/15440478.2020.1856271 Shaker, K., Nawab, Y., & Saouab, A. (2020). Experimental and numerical investigation of reduction in shape distortion for angled composite parts. International Journal of Material Forming, 13(6), 897–906. https://doi.org/10.1007/s12289-019-01510-6 Aaboud, B., Bizet, L., Saouab, A., & Nawab, Y. (2020). Effect of the spatial variation of permeability on air bubble creation and compression. Journal of Reinforced Plastics and Composites. https://doi.org/10.1177/0731684419899475 Shakir, M. F., Abdul Rashid, I., Tariq, A., Nawab, Y., Afzal, A., Nabeel, M., … Hamid, U. (2020). EMI Shielding Characteristics of Electrically Conductive Polymer Blends of PS/PANI in Microwave and IR Region. Journal of Electronic Materials, 49(3), 1660–1665. https://doi.org/10.1007/s11664-019-07631-7 Ahmed, A., Ijaz, M., Ayyub, R. M., Ghaffar, A., Ghauri, H. N., Aziz, M. U., … Javed, M. U. (2020). Balantidium coli in domestic animals: An emerging protozoan pathogen of zoonotic significance. Acta Tropica, 203. https://doi.org/10.1016/j.actatropica.2019.105298 Saha, K., & Haar, S. J. (2020). Measurement and Quality of Wool Mordant Effluent. Pivoting for the Pandemic. https://doi.org/10.31274/itaa.11731 A Commons for Supply Chain in the Post COVID-19 Era: The Case for a Reformed Strategic National Stockpile. (2020). Milbank Quarterly. To Fight Pandemics, We Need Better Data. (2020). Sloan Management Review. Hwang, C., & Kim, T. H. (2020). Religiosity and modesty: how veiled Muslim women in the United States define modest activewear. International Journal of Fashion Design, Technology and Education, 13(2), 131–139. https://doi.org/10.1080/17543266.2020.1753246 Hwang, C., McCoy, L., & Shaw, M. R. (2020). Redesigning Maternity Hospital Gowns. Fashion Practice, 8, 1–20. https://doi.org/10.1080/17569370.2020.1794317 Hwang, C., & Zhang, L. (2020). Innovative Sustainable Apparel Design: Application of CAD and Redesign Process. In Sustainable Textiles: Production, Processing, Manufacturing & Chemistry (pp. 87–107). https://doi.org/10.1007/978-3-030-37929-2_5 Hudson, K., & Hwang, C. (2020). Application of 3D Prototyping to Promote Size-Inclusive Design Practices for Plus-Size Apparel. Fashion Practice, 8, 1–21. https://doi.org/10.1080/17569370.2020.1804152 Hergeth, H. (2020, January). Workshop on Management in the Apparel Industry. Presented at the (TC)2, Apex, NC. Hergeth, H. (2020, February). Workshop on Apparel Management. Presented at the Unicor, Cary, NC. Hergeth, H. (2020, March). Workshop on Finance for Non-Financial Managers. Presented at the Opus College of Management, University of St. Thomas, Minneapolis, MN. Nathan, R. J., Yang, H., Chung, J., Jin, B. E., Jeong, S. W., & Nasution, R. A. (2020). BUSINESS IMPLICATIONS FOR KOREAN PRODUCTS ENTERING MULTICULTURAL MALAYSIAN MARKET. POLISH JOURNAL OF MANAGEMENT STUDIES, 22(2), 277–290. https://doi.org/10.17512/pjms.2020.22.2.19 Yu, Y., Rothenberg, L., & Moore, M. (2020). Exploring young consumer's decision-making for luxury co-branding combinations. INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT. https://doi.org/10.1108/IJRDM-12-2019-0399 Baby, R., Mathur, K., & DenHartog, E. (2020). Nondestructive quantitative evaluation of yarns and fabrics and determination of contact area of fabrics using x-ray micro-computed tomography system for skin-textiles friction analysis. ACS Applied Materials & Interfaces. https://doi.org/10.1021/acsami.0c18300 Mathur, K. (2020). Introduction to nonwovens. In Textiles Swatch Book. Raleigh, NC: Wilson College of Textiles, North Carolina State University. Mathur, K. (2020). Introduction to fibers and yarns. In Textiles Swatch Book. Raleigh, NC: Wilson College of Textiles, North Carolina State University. Yu, Y., Yu, Y., Li, G., Puretzky, A. A., Geohegan, D. B., & Cao, L. (2020). Giant enhancement of exciton diffusivity in two-dimensional semiconductors. SCIENCE ADVANCES, 6(51). https://doi.org/10.1126/sciadv.abb4823 Yu, Y., Kim, G., & Mathur, K. (2020). A critical review of additive manufacturing: An innovation of mass customization. Journal of Textile and Apparel, Technology and Management, 11(3). Retrieved from https://ojs.cnr.ncsu.edu/index.php/JTATM/article/view/16727 Mathur, K. (2020, May). New Developments In Fibers, Yarns & Fabrics: Closed loop systems and circular economies are two ways the fiber, yarn and fabric industries are tackling sustainability issues. Textile World, 170(3), 32–35. Balachandran, P., Mathur, K., & Ritter, J. T. (2020). Retrospective Clinical Surveillance Measuring Healthcare Associated Infection (HAI) Rates Pre-and Post-Inclusion of Novel Silver Ion Antimicrobial Textile Intervention in an Infection Control Program. https://doi.org/10.1101/2020.12.09.20246702 Kabir, S. M. F., Mathur, K., & Seyam, A.-F. M. (2020). A critical review on 3D printed continuous fiber-reinforced composites: History, mechanism, materials and properties. Composite Structures, 232, 111476. https://doi.org/10.1016/j.compstruct.2019.111476 Kabir, S. M. F., Mathur, K., & Seyam, A.-F. M. (2020). Impact resistance and failure mechanism of 3D printed continuous fiber-reinforced cellular composites. The Journal of The Textile Institute, 6, 1–15. https://doi.org/10.1080/00405000.2020.1778223 Baby, R., Mathur, K., & DenHartog, E. (2020). Skin-textiles friction: importance and prospects in skin comfort and in healthcare in prevention of skin injuries. The Journal of The Textile Institute, 10, 1–17. https://doi.org/10.1080/00405000.2020.1827582 Annett-Hitchcock, K., Porterfield, A., Absher, K., Buie, T., & Mathur, K. (2020). Clothing Experiences of Consumers with Body Asymmetry and their Interaction with Three-Dimensional (3D) Visualization Technology. The International Journal of Design in Society, 14(4), 1–18. https://doi.org/10.18848/2325-1328/CGP/v14i04/1-18 Midani, M., Saba, N., & Alothman, O. Y. (Eds.). (2020). Date Palm Fiber Composites: Processing, Properties and Applications. In Springer Nature. https://doi.org/10.1007/978-981-15-9339-0 Elseify, L. A., & Midani, M. (2020). Characterization of Date Palm Fiber. In Date Palm Fiber Composites (pp. 227–255). https://doi.org/10.1007/978-981-15-9339-0_8 Sapiai, N., Jumahat, A., Jawaid, M., Midani, M., & Khan, A. (2020). Tensile and Flexural Properties of Silica Nanoparticles Modified Unidirectional Kenaf and Hybrid Glass/Kenaf Epoxy Composites. Polymers, 12(11), 2733. https://doi.org/10.3390/polym12112733 Yin, L., Shim, E., & DenHartog, E. (2020). A Study of Skin Physiology, Sensation and Friction of Nonwoven Fabrics Used in Absorbent Hygiene Products in Neutral and Warm Environments. Biotribology, 24, 100149. https://doi.org/10.1016/j.biotri.2020.100149 Elseify, L. A., Midani, M., Hassanin, A. H., Hamouda, T., & KHIARI, R. (2020). Long textile fibres from the midrib of date palm: Physiochemical, morphological, and mechanical properties. Industrial Crops and Products, 151. https://doi.org/10.1016/j.indcrop.2020.112466 Midani, M., Seyam, A.-F. M., Monteiro, A. S., & Baruque-Ramos, J. (2020). Effect of structural parameters on the impact properties of multilayer composites from Tururi palm (Manicaria saccifera Gaertn.) fibrous material. Journal of Natural Fibers, 17(2), 284–297. https://doi.org/10.1080/15440478.2018.1491369 Annett-Hitchcock, K. (2020). On Being a Female Entrepreneur in the Arts: Comparative Experiences. Journal of Arts Entrepreneurship Education, 2(1), 57–64. https://doi.org/10.46776/jaee.v2.61 Chakraborty, S., Hoque, S. M. A., & Kabir, S. M. F. (2020). Predicting fashion trend using runway images: application of logistic regression in trend forecasting. International Journal of Fashion Design, Technology and Education, 13(3), 376–386. https://doi.org/10.1080/17543266.2020.1829096 Kabir, S. M. F., Mathur, K., & Seyam, A.-F. M. (2020). The Road to Improved Fiber-Reinforced 3D Printing Technology. Technologies, 8(4), 51. https://doi.org/10.3390/technologies8040051 Lee, H., & Leonas, K. K. (2020). Millennials' Intention to Use Self-Checkout Technology in Different Fashion Retail Formats: Perceived Benefits and Risks. CLOTHING AND TEXTILES RESEARCH JOURNAL. https://doi.org/10.1177/0887302X20926577 Lee, H., Xu, Y., & Li, A. (2020). Technology visibility and consumer adoption of virtual fitting rooms (VFRs): a cross-cultural comparison of Chinese and Korean consumers. Journal of Fashion Marketing and Management: An International Journal, 24(2), 175–194. https://doi.org/10.1108/jfmm-01-2019-0016 Kim, N., Kim, G., & Rothenberg, L. (2020). Is Honesty the Best Policy? Examining the Role of Price and Production Transparency in Fashion Marketing. Sustainability. https://doi.org/10.3390/su12176800 Shirwaiker, R. A., Fisher, M. B., Anderson, B., Schuchard, K. G., Warren, P. B., Maze, B., … Pourdeyhimi, B. (2020). High-Throughput Manufacture of 3D Fiber Scaffolds for Regenerative Medicine. TISSUE ENGINEERING PART C-METHODS, 26(7), 364–374. https://doi.org/10.1089/ten.tec.2020.0098 Lavoie, J. H., Rojas, O. J., Khan, S. A., & Shim, E. (2020). Migration Effects of Fluorochemical Melt Additives for Alcohol Repellency in Polypropylene Nonwoven Materials. ACS Applied Materials & Interfaces, 12(32), 36787–36798. https://doi.org/10.1021/acsami.0c10144 Wang, J., Cao, F., Shen, C., Li, G., Li, X., Yang, Xi, … Qin, G. (2020). Nanoscale nickel-iron nitride-derived efficient electrochemical oxygen evolution catalysts. CATALYSIS SCIENCE & TECHNOLOGY, 10(13), 4458–4466. https://doi.org/10.1039/d0cy00689k Handfield, R., Sun, H., & Rothenberg, L. (2020). Assessing supply chain risk for apparel production in low cost countries using newsfeed analysis. SUPPLY CHAIN MANAGEMENT-AN INTERNATIONAL JOURNAL, 25(6), 803–821. https://doi.org/10.1108/SCM-11-2019-0423 Hasan, R., Moore, M., & Handfield, R. (2020). Addressing Social Issues in Commodity Markets: Using Cost Modeling as an Enabler of Public Policy in the Bangladeshi Apparel Industry. JOURNAL OF SUPPLY CHAIN MANAGEMENT, 56(4), 25–44. https://doi.org/10.1111/jscm.12228 Li, A., & Xu, Y. (2020). A study of Chinese consumers’ adoption behaviour toward virtual fitting rooms. International Journal of Fashion Design, Technology and Education, 13(2), 140–149. https://doi.org/10.1080/17543266.2020.1758798 Jin, B. E., & Shin, D. C. (2020). Changing the game to compete: Innovations in the fashion retail industry from the disruptive business model. Business Horizons, 63(3), 301–311. https://doi.org/10.1016/j.bushor.2020.01.004 Cao, F., Yang, Xi, Shen, C., Li, X., Wang, J., Qin, G., … Li, G. (2020). Electrospinning synthesis of transition metal alloy nanoparticles encapsulated in nitrogen-doped carbon layers as an advanced bifunctional oxygen electrode. JOURNAL OF MATERIALS CHEMISTRY A, 8(15), 7245–7252. https://doi.org/10.1039/d0ta00826e Rashid, T. U., Kabir, S. M. F., Biswas, M. C., & Bhuiyan, M. A. R. (2020). Sustainable Wastewater Treatment via Dye-Surfactant Interaction: A Critical Review. Industrial & Engineering Chemistry Research, 59(21), 9719–9745. https://doi.org/10.1021/acs.iecr.0c00676 Jung, S., Cho, H. J., & Jin, B. E. (2020). Does effective cost transparency increase price fairness? An analysis of apparel brand strategies. JOURNAL OF BRAND MANAGEMENT, 27(5), 495–507. https://doi.org/10.1057/s41262-020-00191-w Childs, M., & Jin, B. E. (2020). Brand and retailer co-branding. Journal of Fashion Marketing and Management: An International Journal, ahead-of-print(ahead-of-print), 49–65. https://doi.org/10.1108/JFMM-03-2019-0061 Childs, M., & Jin, B. E. (2020). Retailer-brand collaborations: testing key strategies to increase consumers' urgency to buy. INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, 48(4), 380–394. https://doi.org/10.1108/IJRDM-06-2019-0199 Mukai, Y., Dickey, E. C., & Suh, M. (2020). Low frequency dielectric properties related to structure of cotton fabrics. IEEE TRANSACTIONS ON DIELECTRICS AND ELECTRICAL INSULATION, 27(1), 314–321. https://doi.org/10.1109/TDEI.2019.008511 Ding, Y., Szymczyk, M., Mehraban, N., Lim, J., Parrillo-Chapman, L., El-Shafei, A., & Freeman, H. S. (2020). Molecular and excited state properties of photostable yellow disperse dyes. JOURNAL OF MOLECULAR STRUCTURE, 1207. https://doi.org/10.1016/j.molstruc.2020.127815 Li, G., Chen, Z., Li, Y., Zhang, D., Yang, W., Liu, Y., & Cao, L. (2020). Engineering Substrate Interaction To Improve Hydrogen Evolution Catalysis of Monolayer MoS2 Films beyond Pt. ACS NANO, 14(2), 1707–1714. https://doi.org/10.1021/acsnano.9b07324 Childs, M., Blanchflower, T., Hur, S., & Matthews, D. (2020). Non-traditional marketplaces in the retail apocalypse: investigating consumers' buying behaviours. INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, 48(3), 262–286. https://doi.org/10.1108/IJRDM-03-2019-0079 Lee, H., Rothenberg, L., & Xu, Y. (2020). Young luxury fashion consumers' preferences in multi-channel environment. INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, 48(3), 244–261. https://doi.org/10.1108/IJRDM-11-2018-0253 Tao, Q., & Xu, Y. (2020). Consumer adoption of fashion subscription retailing: antecedents and moderating factors. International Journal of Fashion Design, Technology and Education, 3, 1–11. https://doi.org/10.1080/17543266.2020.1737247 Wang, Q., Yildiz, O., Li, A., Aly, K., Qiu, Y., Jiang, Q., … Bradford, P. D. (2020). High temperature carbon nanotube - Nanofiber hybrid filters. SEPARATION AND PURIFICATION TECHNOLOGY, 236. https://doi.org/10.1016/j.seppur.2019.116255 Chun, H., & Suh, M. W. (2020). Distribution of fiber intersections in two-dimensional random fiber web cases with a mixture of two fiber lengths. TEXTILE RESEARCH JOURNAL, 90(15-16), 1851–1859. https://doi.org/10.1177/0040517519898158 Mukai, Y., & Suh, M. (2020). Relationships between structure and microwave dielectric properties in cotton fabrics. MATERIALS RESEARCH EXPRESS, 7(1). https://doi.org/10.1088/2053-1591/ab653c Lin, L., Xu, Y., & Tao, Q. (2020). Motivational drivers of Chinese consumers’ brand avoidance behaviours: a perspective of sportswear. International Journal of Fashion Design, Technology and Education, 1, 1–13. https://doi.org/10.1080/17543266.2020.1719435 Ruckdashel, R., & Shim, E. (2020). Effects of melt spinning parameters on polypropylene hollow fiber formation. Journal of Engineered Fibers and Fabrics, 15, 155892501989968. https://doi.org/10.1177/1558925019899680 Luan, K., West, A., DenHartog, E., & McCord, M. (2020). Auxetic deformation of the weft-knitted Miura-ori fold. TEXTILE RESEARCH JOURNAL, 90(5-6), 617–630. https://doi.org/10.1177/0040517519877468 Kim, N. L., & Jin, B. E. (2020). Why buy new when one can share? Exploring collaborative consumption motivations for consumer goods. International Journal of Consumer Studies. https://doi.org/10.1111/ijcs.12551 Woo, H., Jung, S., & Jin, B. E. (2020). How far can brands go to defend themselves? The extent of negative publicity impact on proactive consumer behaviors and brand equity. Business Ethics: A European Review. https://doi.org/10.1111/beer.12246 Lee, H., & Xu, Y. (2020). Classification of virtual fitting room technologies in the fashion industry: from the perspective of consumer experience. International Journal of Fashion Design, Technology and Education, 9, 1–10. https://doi.org/10.1080/17543266.2019.1657505 Seyam, A.-F. M., Jasti, V. K., Oxenham, W., & Theyson, T. (2020). The role of hydrophilic finishes in frictional electrification and charge decay of woven fabric from polyester. JOURNAL OF THE TEXTILE INSTITUTE, 111(1), 1–9. https://doi.org/10.1080/00405000.2019.1626611 Li, X., Powell, N. B., & Michielsen, S. (2020). Print clarity on digitally printed textiles - a quantitative evaluation. JOURNAL OF THE TEXTILE INSTITUTE, 111(1), 108–121. https://doi.org/10.1080/00405000.2019.1622273