Textile and Apparel, Technology and Management

Reshoring initiatives: a perspective of the textile and apparel industry

Presented at the Textile Summit, Hongkong Polytech University.

Impulse buying behavior: An assessment of self-indulgence, fashion consciousness, and regret among young consumers

Global Marketing Conference.

Exploring the Personality of Luxury Fashion Brands

In C. & S. (Eds.), Luxury fashion retailing management (pp. 89–106).

Characterization and classification of Chinese male professionals’ necks using 3D body measurements

International Journal of Apparel Design, Technology and Education, 201–209.

The mediating role of brand trust and affect in clothing brand loyalty formation: a cross-cultural examination of U.S. and India

The Journal of The Textile Institute, 108(1), 1–9.

Inventory management research for the fashion industry

International Journal of Inventory Research, 3(4), 297–317.

Forecasting communications technology products with leading economic indicators

The Journal of Business Forecasting, 35(3), 21–27.

Overview of fashion brand internationalization: Theories and Atrends

In I. B. Jin & E. Cedrola (Eds.), Fashion brand internationalization: Opportunities and challenges (pp. 1–30).

Fashion brand internationalization: Opportunities and challenges

In B. Jin & E. Cedrola (Eds.), Palgrave Series in Practice: Global Fashion Brand Management.

Beaucre merchandising Co., Ltd.: A successfully internationalizing Korean apparel company

In B. Jin & E. Cedrola (Eds.), Fashion brand internationalization: Opportunities and challenges (pp. 115–138).

A new age in apparel brand and retailer collaborations: Trends and recommendations for a successful partnership

Journal of Brand Strategy, 5(1), 83–100.

A cross-cultural comparison of materialism in emerging and newly developed Asian markets

International Journal of Business, Humanities and Technology, 6(1), 1–10.

U.S. consumers’ subjective hand, sensibility and preference for textile products made of bast fiber

Journal of the Textile Institute, 107(12), 1554–1564.

Toward a deeper understanding of the roles of personal and business networks and market knowledge in SMEs’ international performance

Journal of Small Business and Enterprise Development, 23(3), 812–830.

Sustainable development of slow fashion business: Customer value creation approach

Sustainability, 8(6), 1–15.

Global apparel firms’ corporate social responsibility (CSR) communications: The cases of six firms

Asia Pacific Journal of Marketing and Logistics, 28(1), 37–55.

From quantity to quality: Understanding slow fashion consumers toward sustainability and consumer education

International Journal of Consumer Studies, 40(4), 410–421.

Do status symbols in advertising increase product evaluations? An experimental analysis of groups differences on product evaluations for scarce and brand-presence products

Journal of International Consumer Marketing, 28(3), 154–168.

Culture doesn’t matter? The impact of apparel brands’ corporate social responsibility (CSR) practices on brand equity

Clothing & Textiles Research Journal, 34(1), 20–36.

Green Apparel Consumption: An Empirical Examination of Behavior Versus Attitudes

International Textile and Apparel Association Proceedings.