2021 journal article

Apart we ride together: The motivations behind users of mixed-reality sports

JOURNAL OF BUSINESS RESEARCH, 134, 316–328.

By: D. Westmattelmann *, J. Grotenhermen *, M. Sprenger *, W. Rand  & G. Schewe *

author keywords: User motivation; Mixed-reality; Virtual sport; Task factors; Social network
Source: Web Of Science
Added: August 23, 2021