Gwia Kim
College of Textiles
Works (4)
2022 journal article
Virtual reality as a promotion tool for small independent stores
JOURNAL OF RETAILING AND CONSUMER SERVICES, 64.
author keywords: Virtual reality; Flow theory; Small and medium enterprises
Sources: Web Of Science, ORCID
Added: November 29, 2021
2021 article
Assessing Malaysia and Indonesia as emerging retail markets: an institution-based view
Jin, B. E., & Kim, G. (2021, November 18). INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, Vol. 11.
author keywords: Malaysia; Indonesia; Institutional theory; Bumiputra; Retail environment
Sources: Web Of Science, ORCID
Added: November 18, 2021
2021 journal article
Consumer store experience through virtual reality: its effect on emotional states and perceived store attractiveness
FASHION AND TEXTILES, 8(1).
author keywords: Virtual reality; Store attractiveness; Emotions; Sentiment analysis; Semantic network analysis
doi.org (publisher)
Sources: Web Of Science, ORCID
Added: June 10, 2021
2021 journal article
Determinants of consumer attitudes and re-purchase intentions toward direct-to-consumer (DTC) brands
FASHION AND TEXTILES, 8(1).
author keywords: Direct-to-Consumer; Digital retailing; E-commerce; Innovativeness; Cost-effectiveness
Source: Web Of Science
Added: February 22, 2021
