@article{lee_xu_porterfield_2024, title={The role of regulatory focus in consumers' adoption of virtual fitting rooms (VFRs)}, volume={1}, ISSN={["1758-7433"]}, url={https://doi.org/10.1108/JFMM-06-2023-0141}, DOI={10.1108/JFMM-06-2023-0141}, abstractNote={PurposeDespite the potential of virtual fitting rooms (VFRs) to enhance the consumer experience, their adoption is in the preliminary stages. Little is known about inherent reasons why consumers would adopt VFRs. As consumers' attributional processes can be influenced by their enduring chronic traits, this study aims to investigate the influence of chronic regulatory focus on consumers' VFR adoptions via consumers' perceptions of value provided by VFRs. Additionally, the mediating effects of perceived functional and experiential values were examined. Further, the moderating effect of prior VFR experience was tested to allow for variations in consumer experiences.}, journal={JOURNAL OF FASHION MARKETING AND MANAGEMENT}, author={Lee, Hanna and Xu, Yingjiao and Porterfield, Anne}, year={2024}, month={Jan} } @article{annett-hitchcock_nartker_porterfield_2023, title={Assessing the impact of multisensory attributes of Textile-based Assistive Devices (TADs) on the experiences of end-users}, url={https://doi.org/10.15406/jteft.2023.09.00343}, DOI={10.15406/jteft.2023.09.00343}, abstractNote={Researchers have defined and measured functional attributes of assistive devices, yet there are multiple dimensions of a device worn temporarily or for life that remain unexamined. The purpose of this study was to explore how the sensory attributes of assistive devices impact consumers in order to build a foundation for a holistic approach to product development. Two online surveys targeting wearers of textile-based assistive devices (TADs) (n=29) and caregivers (n=8) were used for data collection. Survey questions related to sensory experiences (visual, tactile, auditory, olfactory) and describe how device usage and purchasing was impacted. Results suggest that multisensory experiences of users and caregivers involve more complexity than functionality alone. Multisensory effects were diverse in both groups. Some expressed a desire for their device to be more visible and expressive, while others chose not to use, expressing fear of judgment based on visibility. Insight into multisensory aesthetics and how design can be used to conceal, reveal, or provide opportunities for self-expression, as well as avoid embarrassment for the wearer, will help designers understand how assistive devices can be improved and developed to meet the needs of individuals with disabilities. Findings suggest that existing measures of success should include questions about sensory attributes.}, journal={Journal of Textile Engineering & Fashion Technology}, author={Annett-Hitchcock, Kate Kate and Nartker, Kate and Porterfield, Anne}, year={2023}, month={Sep} } @article{lee_xu_porterfield_2022, title={Virtual Fitting Rooms for Online Apparel Shopping: An Exploration of Consumer Perceptions}, volume={2}, ISSN={["1552-3934"]}, DOI={10.1111/fcsr.12428}, abstractNote={This study used a qualitative approach to unveil consumer perceptions and adoption intention toward virtual fitting rooms for their online apparel shopping. Two focus group interview sessions were conducted with a total of 21 students at a southeast university in the U.S. (12 females and 9 males; age range 23 to 31 years). The qualitative data were analyzed according to the desirability–feasibility framework, and five central categories emerged: utilitarian benefits, experiential benefits, social benefits, technical concerns, and personal concerns. Additionally, several subcategories emerged belonging to one of the two key dimensions, either perceived desirability or feasibility.}, journal={FAMILY & CONSUMER SCIENCES RESEARCH JOURNAL}, author={Lee, Hanna and Xu, Yingjiao and Porterfield, Anne}, year={2022}, month={Feb} } @article{a framework for incorporating virtual fitting into the costume design and production process_2021, DOI={https://dx.doi.org/10.1080/17543266.2020.1864484}, abstractNote={The process of designing and making costumes for the performing arts is highly collaborative, involving costume designers, directors, costume makers, and performers. Communication across the costume design and production process requires that these participants interact with both 2D and 3D representations of costumes in the forms of design drawings, muslin drapes, and prototypes. This qualitative investigation examined integrating three dimensional (3D) apparel simulation into costume design and production to enhance communication. Data were collected in two concurrent phases, (a) interviews with experts (n = 7) and (b) virtual fittings with costume designers (n = 5) and makers (n = 5). A preliminary framework was developed through analysis of expert interview responses. Then, insights from the virtual fittings were integrated to establish the final Costume Design and Production Process Framework (CDPPF). Results clarify opportunities for simulation and virtual fitting in the costume development process and highlight the importance of training and simulation accuracy to successful implementation.}, journal={International Journal of Fashion Design, Technology and Education}, year={2021}, month={Jan} } @article{lee_xu_porterfield_2021, title={Antecedents and moderators of consumer adoption toward AR-enhanced virtual try-on technology: A stimulus-organism-response approach}, volume={11}, ISSN={["1470-6431"]}, url={https://doi.org/10.1111/ijcs.12760}, DOI={10.1111/ijcs.12760}, abstractNote={Abstract}, journal={INTERNATIONAL JOURNAL OF CONSUMER STUDIES}, publisher={Wiley}, author={Lee, Hanna and Xu, Yingjiao and Porterfield, Anne}, year={2021}, month={Nov} } @article{porterfield_lamar_2016, title={Examining the effectiveness of virtual fitting with 3D garment simulation}, volume={10}, ISSN={1754-3266 1754-3274}, url={http://dx.doi.org/10.1080/17543266.2016.1250290}, DOI={10.1080/17543266.2016.1250290}, abstractNote={ABSTRACT In this paper, we report how the interactive process of garment fitting, as a component of the apparel development process, was impacted by the use of virtual fittings in place of live fittings. We created 3D garment simulations using five existing garment patterns, then conducted virtual fittings with the maker and the designer of each garment. Participants viewed the virtual fittings via WebEx. They responded to questions about fit and design details, and about the experience of participating in a virtual fitting. They had opportunities to suggest alterations and to see alternate style line markings on the virtual garments. Responses showed that elements inherent to both preparation and execution of a virtual fitting impacted the collaborative experience.}, number={3}, journal={International Journal of Fashion Design, Technology and Education}, publisher={Informa UK Limited}, author={Porterfield, Anne and Lamar, Traci A. M.}, year={2016}, month={Nov}, pages={320–330} } @book{porterfield_2015, title={Industrial Revolution}, DOI={10.31274/itaa_proceedings-180814-1242}, abstractNote={This woman’s jacket combines a silhouette inspired by 18th century menswear with the most ubiquitous of modern fabrics, denim. The fit and flare of men’s coats from that period was easily translated into a woman’s garment. The challenge in this project was to incorporate fabrics and surface design that would work in a modern context.}, institution={Iowa State University, Digital Repository}, author={Porterfield}, year={2015}, month={Nov} }