2023 journal article
A GENERALIZATION OF THRESHOLD-BASED AND PROBABILITY-BASED MODELS OF INFORMATION DIFFUSION
ADVANCES IN COMPLEX SYSTEMS, 26(02).
2023 journal article
Special Section on "Inverse Generative Social Science": Guest Editors? Statement
JASSS-THE JOURNAL OF ARTIFICIAL SOCIETIES AND SOCIAL SIMULATION, 26(2).
2023 review
Two decades of agent-based modeling in marketing: a bibliometric analysis
[Review of ]. PROGRESS IN ARTIFICIAL INTELLIGENCE, 12(3), 213–229.
2022 journal article
Classification of social media users with generalized functional data analysis
COMPUTATIONAL STATISTICS & DATA ANALYSIS, 179.
2022 article
Entropy-Based Characterization of Influence Pathways in Traditional and Social Media
2022 IEEE 8TH INTERNATIONAL CONFERENCE ON COLLABORATION AND INTERNET COMPUTING, CIC, pp. 38–44.
2022 article
Evolution of Intent and Social Influence Networks and Their Significance in Detecting COVID-19 Disinformation Actors on Social Media
SOCIAL, CULTURAL, AND BEHAVIORAL MODELING (SBP-BRIMS 2022), Vol. 13558, pp. 24–34.
Contributors: C. Gunaratne *, D. De *, G. Thakur*, C. Senevirathna *, W. Rand n, M. Smyth*, M. Lipscomb*
2021 journal article
Agent-based modeling of new product market diffusion: an overview of strengths and criticisms
ANNALS OF OPERATIONS RESEARCH, 305(1-2), 425–447.
Contributors: W. Rand n & C. Stummer *
2021 journal article
Apart we ride together: The motivations behind users of mixed-reality sports
JOURNAL OF BUSINESS RESEARCH, 134, 316–328.
Contributors: D. Westmattelmann, J. Grotenhermen, M. Sprenger, W. Rand & G. Schewe
2021 journal article
Deep Agent: Studying the Dynamics of Information Spread and Evolution in Social Networks
ArXiv. https://publons.com/wos-op/publon/48244600/
Contributors: I. Garibay, T. Oghaz, N. Yousefi, E. Mutlu, M. Schiappa, S. Scheinert, G. Anagnostopoulos, C. Bouwens
2021 journal article
Inferring mechanisms of response prioritization on social media under information overload
SCIENTIFIC REPORTS, 11(1).
Contributors: C. Gunaratne *, W. Rand n & I. Garibay *
2021 journal article
Influence Cascades: Entropy-Based Characterization of Behavioral Influence Patterns in Social Media
ENTROPY, 23(2).
Contributors: C. Senevirathna *, C. Gunaratne *, W. Rand n, C. Jayalath * & I. Garibay *
2021 journal article
Real-Time Brand Reputation Tracking Using Social Media
JOURNAL OF MARKETING, 85(4), 21–43.
Contributors: R. Rust n, W. Rand n, M. Huang n, A. Stephen n, G. Brooks n & T. Chabuk n
2021 journal article
Simplicity is not key: Understanding firm-generated social media images and consumer liking
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 39(3), 639–655.
Contributors: G. Overgoor *, W. Rand n, W. Dolen * & M. Mazloom*
2020 journal article
Is the Grass Greener? On the Strategic Implications of Moving Along the Value Chain for IT Service Providers
INFORMATION SYSTEMS RESEARCH, 31(1), 148–175.
Contributors: A. Gopal *, S. Karmegam *, B. Koka* & W. Rand n
2020 journal article
The effects of information overload on online conversation dynamics
COMPUTATIONAL AND MATHEMATICAL ORGANIZATION THEORY, 26(2), 255–276.
Contributors: C. Gunaratne *, N. Baral*, W. Rand n, I. Garibay *, C. Jayalath * & C. Senevirathna *
2019 journal article
Inferring models of opinion dynamics from aggregated jury data
PLOS ONE, 14(7).
Contributors: K. Burghardt *, W. Rand n & M. Girvan *
2019 journal article
Letting the Computers Take Over: Using AI to Solve Marketing Problems
CALIFORNIA MANAGEMENT REVIEW, 61(4), 156–185.
Contributors: G. Overgoor n, M. Chica *, W. Rand n & A. Weishampel n
2018 journal article
Characterising climate change discourse on social media during extreme weather events
GLOBAL ENVIRONMENTAL CHANGE-HUMAN AND POLICY DIMENSIONS, 54, 50–60.
Contributors: N. Roxburgh *, D. Guan *, K. Shin, W. Rand n, S. Managi, R. Lovelace *, J. Meng *
2018 journal article
Complex systems: marketing’s new frontier
AMS Review, 8(3-4), 111–127.
2018 journal article
Computational landscape of user behavior on social media
PHYSICAL REVIEW E, 98(6).
Contributors: D. Darmon *, W. Rand * & M. Girvan *
2017 journal article
Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products
JOURNAL OF INTERACTIVE MARKETING, 40, 1–8.
Contributors: P. Verhoef *, A. Stephen*, P. Kannan *, X. Luo *, V. Abhishek *, M. Andrews*, Y. Bart *, H. Datta *
2017 journal article
Simulating Macro-Level Effects from Micro-Level Observations
MANAGEMENT SCIENCE, 64(11), 5405–5421.
Contributors: E. Smith * & W. Rand n
2017 journal article
The myopia of crowds: Cognitive load and collective evaluation of answers on Stack Exchange
PLOS ONE, 12(3).
Contributors: K. Burghardt *, E. Alsina*, M. Girvan *, W. Rand n & K. Lerman *
2016 journal article
Brand Buzz in the Echoverse
Journal of Marketing.
Contributors: K. Hewett *, W. Rand, R. Rust * & H. Heerde *
2016 conference paper
Breaking into new Data-Spaces: Infrastructure for Open Community Science
ACM Conference on Computer Supported Cooperative Work and Social Computing.
Contributors: A. Halfaker *, J. Morgan*, Y. Pandian*, E. Thiry*, W. Rand *, K. Schuster *, A. Million *, S. Goggins *, D. Laniado
2016 journal article
Building Agent-Based Decision Support Systems for Word-of-Mouth Programs: A Freemium Application
JOURNAL OF MARKETING RESEARCH, 54(5), 752–767.
Contributors: M. Chica * & W. Rand n
2016 journal article
Competing opinions and stubborness: Connecting models to data
Physical Review E.
Contributors: K. Burghardt *, W. Rand * & M. Girvan *
2016 journal article
Evaluating information diffusion speed and its determinants in social media networks during humanitarian crises
JOURNAL OF OPERATIONS MANAGEMENT, 45, 123–133.
Contributors: E. Yoo *, W. Rand n, M. Eftekhar * & E. Rabinovich *
2016 journal article
The simple rules of a complex world: William Rand and Roland Rust
European Journal of Marketing.
2015 journal article
An Agent-Based Model of Urgent Diffusion in Social Media
Journal of Artificial Societies and Social Simulation. https://publons.com/wos-op/publon/56056143/
Contributors: W. Rand, J. Herrmann, B. Schein & N. Vodopivec
2015 conference paper
Forecasting High Tide: Predicting Times of Elevated Activity in Online Social Media
IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM).
Contributors: J. Harada*, D. Darmon *, M. Girvan * & W. Rand *
2015 journal article
The future applications of agent-based modeling in marketing
Routledge Companion to the Future of Marketing.
Contributors: W. Rand n
2015 journal article
Understanding the complexity of project team member selection through agent-based modeling
International Journal of Project Management, 34(1), 82–93.
2014 chapter
When Does Simulated Data Match Real Data?
In Advances in Computational Social Science (pp. 297–313).
2013 journal article
Automatic Crowdsourcing-Based Classification of Marketing Messaging on Twitter
ASE/IEEE INTERNATIONAL CONFERENCE ON SOCIAL COMPUTING (SOCIALCOM).
Contributors: R. Machedon*, W. Rand * & Y. Joshi *
2013 journal article
Does Love Change on Twitter? The Dynamics of Topical Conversations in Microblogging
ASE/IEEE INTERNATIONAL CONFERENCE ON SOCIAL COMPUTING (SOCIALCOM).
Contributors: V. Lai* & W. Rand *
2013 journal article
Improving Prelaunch Diffusion Forecasts: Using Synthetic Networks as Simulated Priors
Journal of Marketing Research.
Contributors: M. Trusov *, W. Rand * & Y. Joshi *
2013 journal article
Media, Aggregators, and the Link Economy: Strategic Hyperlink Formation in Content Networks
Management Science.
Contributors: C. Dellarocas *, Z. Katona * & W. Rand *
2013 journal article
Predictability of User Behavior in Social Media: Bottom-Up v. Top-Down Modeling
ASE/IEEE INTERNATIONAL CONFERENCE ON SOCIAL COMPUTING (SOCIALCOM).
Contributors: D. Darmon *, J. Sylvester*, M. Girvan * & W. Rand *
2013 conference paper
SWITCHING BEHAVIOR IN ONLINE AUCTIONS: EMPIRICAL OBSERVATIONS AND PREDICTIVE IMPLICATIONS
Winter Simulation Conference. https://publons.com/wos-op/publon/56056141/
Contributors: W. Guo, W. Rand & W. Jank
2011 journal article
Agent-based modeling in marketing: Guidelines for rigor
International Journal of Research in Marketing.
2010 journal article
THE SHAKY LADDER HYPERPLANE-DEFINED FUNCTIONS AND CLASSIC DYNAMIC PROBLEMS
International Journal of Computational Intelligence and Applications.
Contributors: A. Alharbi * & W. Rand *
2010 journal article
The Problem with Zoning: Nonlinear Effects of Interactions between Location Preferences and Externalities on Land Use and Utility
Environment and Planning B: Planning and Design, 37(3), 408–428.
2009 conference paper
PARTICIPATORY SIMULATION AS A TOOL FOR AGENT-BASED SIMULATION
International Conference on Agents and Artificial Intelligence (ICAART). https://publons.com/wos-op/publon/56056148/
Contributors: M. Berland & W. Rand
2008 journal article
Reciprocity between the cerebellum and the cerebral cortex: Nonlinear dynamics in microscopic modules for generating voluntary motor commands
Complexity, 14(2), 29–45.
2008 journal article
The emergence of zoning policy games in exurban jurisdictions: Informing collective action theory
Land Use Policy, 26(2), 356–367.
2007 journal article
Exurbia from the bottom-up: Confronting empirical challenges to characterizing a complex system
Geoforum, 39(2), 805–818.
2007 chapter
Understanding the Semantics of the Genetic Algorithm in Dynamic Environments
In Lecture Notes in Computer Science (pp. 657–667).
2006 chapter
The Effect of Building Block Construction on the Behavior of the GA in Dynamic Environments: A Case Study Using the Shaky Ladder Hyperplane-Defined Functions
In Lecture Notes in Computer Science (pp. 776–787).
2005 journal article
Path dependence and the validation of agent‐based spatial models of land use
International Journal of Geographical Information Science.
2005 chapter
Shaky Ladders, Hyperplane-Defined Functions and Genetic Algorithms: Systematic Controlled Observation in Dynamic Environments
In Lecture Notes in Computer Science (pp. 600–609).
2005 journal article
Spatial process and data models: Toward integration of agent-based models and GIS
Journal of Geographical Systems, 7(1), 25–47.
2005 conference paper
The problem with a self-adaptative mutation rate in some environments - A case study using the Shaky Ladder Hyperplane-Defined Functions
Genetic and Evolutionary Computation Conference. https://publons.com/wos-op/publon/56056147/
Contributors: W. Rand & R. Riolo
2004 journal article
Agent-based and analytical modeling to evaluate the effectiveness of greenbelts
Environmental Modelling & Software, 19(12), 1097–1109.
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