Yingjiao Xu

Consumption of Sustainable Denim Products: The Contribution of Blockchain Certified Eco-Labels

JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH, 19(1), 396–411.

The role of regulatory focus in consumers' adoption of virtual fitting rooms (VFRs)

Lee, H., Xu, Y., & Porterfield, A. (2024, January 30). JOURNAL OF FASHION MARKETING AND MANAGEMENT, Vol. 1.

Walking the Talk: Unraveling the Influence of the Sustainability Features of Leather Alternatives on Consumer Behavior toward Running Shoes

SUSTAINABILITY, 16(2).

Chinese consumers' adoption intention toward smart closet: a perspective of psychological needs and motivations

Han, W., & Xu, Y. (2023, August 24). INTERNATIONAL JOURNAL OF FASHION DESIGN TECHNOLOGY AND EDUCATION, Vol. 8.

Understanding consumer face mask consumption: a MaxDiff-based cluster analysis

Han, W., Xu, Y., & Li, J. (2023, October 5). JOURNAL OF THE TEXTILE INSTITUTE, Vol. 10.

Consumer Motivations for Luxury Fashion Rental: A Second-Order Factor Analysis Approach

SUSTAINABILITY, 14(12).

Influence of motivational orientations on consumers' adoption of virtual fitting rooms (VFRs): moderating effects of fashion leadership and technology visibility

INTERNATIONAL JOURNAL OF FASHION DESIGN TECHNOLOGY AND EDUCATION, 15(3), 297–307.

Preferred product attributes for sustainable outdoor apparel: A conjoint analysis approach

SUSTAINABLE PRODUCTION AND CONSUMPTION, 29, 657–671.

Virtual Fitting Rooms for Online Apparel Shopping: An Exploration of Consumer Perceptions

Lee, H., Xu, Y., & Porterfield, A. (2022, February 8). FAMILY & CONSUMER SCIENCES RESEARCH JOURNAL, Vol. 2.

Antecedents and moderators of consumer adoption toward AR-enhanced virtual try-on technology: A stimulus-organism-response approach

Lee, H., Xu, Y., & Porterfield, A. (2021, November 12). INTERNATIONAL JOURNAL OF CONSUMER STUDIES, Vol. 11.

Consumers' adoption of AR-based virtual fitting rooms: from the perspective of theory of interactive media effects

Journal of Fashion Marketing and Management: An International Journal, 25(1), 45–62.

A study of Chinese consumers’ adoption behaviour toward virtual fitting rooms

International Journal of Fashion Design, Technology and Education, 13(2), 140–149.

Classification of virtual fitting room technologies in the fashion industry: from the perspective of consumer experience

International Journal of Fashion Design, Technology and Education, 9, 1–10.

Consumer adoption of fashion subscription retailing: antecedents and moderating factors

International Journal of Fashion Design, Technology and Education, 3, 1–11.

Motivational drivers of Chinese consumers’ brand avoidance behaviours: a perspective of sportswear

International Journal of Fashion Design, Technology and Education, 1, 1–13.

Technology visibility and consumer adoption of virtual fitting rooms (VFRs): a cross-cultural comparison of Chinese and Korean consumers

Journal of Fashion Marketing and Management: An International Journal, 24(2), 175–194.

Young luxury fashion consumers' preferences in multi-channel environment

INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, 48(3), 244–261.

Chinese Consumers and the Fashion Market

In Y. Xu, T. Chi, & J. Su (Eds.), CHINESE CONSUMERS AND THE FASHION MARKET (pp. 1–212).

Chinese Male Consumers' High-End Shirt Consumption: A Perspective of Fabric Attributes

CHINESE CONSUMERS AND THE FASHION MARKET, pp. 171–191.

Classification of Virtual Fitting Room (VFR) Technology in the Fashion Industry: From the Perspective of Customer Experience

International Textiles and Apparel Association’s annual meeting. Cleveland, OH.

Consumer Adoption of Fashion Subscription Retailing: The Moderating Effect of Experiment with Appearance

International Textiles and Apparel Association’s annual meeting. Cleveland, OH.

Consumer Behavior toward Luxury Fashion Rental: A Hierarchical Motivations Approach

International Textiles and Apparel Association’s annual meeting. Cleveland, OH.

Exploring Generation Y Consumers’ Fitness Clothing Consumption: A Means-end Chain Approach

Journal of Textile and Apparel, Technology and Management, 10(3).

Fashion Subscription Retailing: An Exploratory Study of Consumer Perceptions

Journal of Fashion Marketing and Management, 22(4), 494–508.

Regional Cultural Differences in China Reflected on Men's Traditional Costume

International Textiles and Apparel Association’s annual meeting. Cleveland, OH.

Second-hand clothing consumption: A generational cohort analysis of the Chinese market

INTERNATIONAL JOURNAL OF CONSUMER STUDIES, 42(1), 120–130.

Brand personality and its impact on brand trust and brand commitment: An empirical study of luxury fashion brands

International Journal of Fashion Design, Technology and Education, 11(2), 196–209.

Fashion Subscription Retailing: An Exploratory Study of Consumers' Perception

International Textiles and Apparel Association’s annual meeting. St. Petersburg, FL.

Finite element modelling of Chinese male professionals' necks using 3d body measurements

The Journal of Textile Institute, 108(5), 766–775.

Characterisation and classification of Chinese male office workers’ necks using 3-D body measurements

International Journal of Fashion Design, Technology and Education, 10(1), 101–109.

Characterization and classification of Chinese male professionals’ necks using 3D body measurements

International Journal of Apparel Design, Technology and Education, 201–209.

Exploring the Personality of Luxury Fashion Brands

In C. & S. (Eds.), Luxury fashion retailing management (pp. 89–106).

Impulse buying behavior: An assessment of self-indulgence, fashion consciousness, and regret among young consumers

Global Marketing Conference.

Reshoring initiatives: a perspective of the textile and apparel industry

Presented at the Textile Summit, Hongkong Polytech University.

Chinese young consumers’ brand loyalty toward sportswear products: a perspective of self-congruity

Journal of Product & Brand Management, 24(4), 365–376.

Development of a 3D Neck Model for Chinese Male Professionals

International Textiles and Apparel Association’s annual meeting.

Exploring Generation Y Consumers’ Consumption of Fitness Clothing: A Means-End Chain Approach

The Fiber Society’ annual meeting. Raleigh, NC.

Exploring Taiwanese College Students’ Perception of Fast Fashion: A Brand Personality Approach

The Fiber Society’ annual meeting. Raleigh, NC.

Exploring the Determinants of Influential eWOM in Virtual Communities: An Empirical Study

International Textiles and Apparel Association’s annual meeting.

Luxury fashion consumption and Generation Y consumers: self, brand consciousness, and consumption motivations

Journal of Fashion Marketing and Management, 19(1), 22–40.

Shopping and virtual communities for consumers with physical disabilities

International Journal of Consumer Studies, 39(2), 136–144.

Shopping and virtual communities for consumers with physical disabilities

International Journal of Consumer Studies, 39(2), 136–144.

An assessment of the Chinese textile and apparel industry’s CSR reporting: A perspective of the environment

Presented at the China Textile Economy Forum.

Behind the conversations in a virtual community on running shoes: A text mining approach to investigate the textual features of eWOM and the behavioral interactions among community members

Proceedings of American Collegiate Retailing Association’s spring meeting. Dallas, TX.

Chinese young consumers’ brand loyalty toward sportswear products: a perspective of self-congruity

International Textiles and Apparel Association’s annual meeting. Charlotte, NC.

Secondhand clothing consumption: a cross-cultural comparison between American and Chinese young consumers

International Journal of Consumer Studies, 38(6), 670–677.

A Social Network Analysis of consumers perceived brand positions in the running shoes market

International Textiles and Apparel Association’s annual meeting.

Exploring the personality of luxury fashion brands

International Textiles and Apparel Association’s annual meeting.

Exploring young consumers’ behavior for secondhand clothing

International Textiles and Apparel Association’s annual meeting. New Orleans, LA.

Pinterest: Pinning for Inspiration and Aspiration

International Textiles and Apparel Association’s annual meeting.

An examination of virtual communities for consumers with physical disabilities in the shopping experience

Fashion and Health Symposium, College of Design. Minneapolis, MN: University of Minnesota.

Chinese consumers’ social vs. self consumption for luxury fashion products

ITAA-BIFT joint meeting. Beijing, China.

Chinese textiles and clothing industries and consumer market development, outlook, and potentials for international research collaboration

Special Topic Session at the International Textile and Apparel Association’s annual meeting. Honolulu, HW.

Predicting Chinese consumers’ purchase intention for imported soy-based dietary supplements

The British Food Journal, 114(1), 143–161.

The influence of brand consciousness on young consumers self versus social consumption for luxury fashion products

International Textiles and Apparel Association’s annual meeting. Honolulu, HW.

Tourism shopping: planned, impulse or Experiential?-A conceptual exploration

The International Journal of Culture, Tourism and Hospitality Research, 6(3), 250–265.

Chinese dietary culture influences consumers’ intention to use imported soy-based dietary supplements: an application of Theory of Planned Behavior

The International Journal of Consumer Studies, 35(6), 661–669.

How do I look?-exploring the influence of public self-consciousness on Chinese consumers’ behavior for Luxury fashion products

International Textiles and Apparel Association’s annual meeting. Philadelphia, PA.

Middle-class Chinese consumers and luxury fashion products: how strong is the love?

Proceedings of American Collegiate Retailing Association’s spring meeting. Boston, MA.

I can’t afford the real luxury, is it ok to buy fake ones? –exploring college students’ purchase behavior of fashion counterfeits

ITAA-KAMS in Tokyo.

Textiles and Clothing Higher Education in China: Openness and Reform as Dynamics for Development

International Textiles and Apparel Association’s annual meeting. Seattle, WA.

Affluent female consumers and fashion involvement

International Journal of Fashion Design, Technology and Education, 1(3), 103–112.

Retail crowding and young consumers’ impulse buying: the moderating effects of personal and situational factors

Proceedings of the 2008 Global Marketing Conference. Shanghai, China.

The influence of public self-consciousness and materialism on young consumers’ compulsive buying

Young Consumers, 9(1), 37–48.

Shopping Therapy: Compulsive Buying, Materialism, and Public Self-consciousness

International Textiles and Apparel Association annual meeting. Los Angeles, CA.

The impact of store environment on adult Generation Y consumers’ impulse buying

Journal of Shopping Center Research, 14(1), 61–80.

Theory of Reasoned Action: purchase intention of young consumers

Clothing and Textiles Research Journal, 25(3), 244–257.

Gender identity and hedonic shopping motivations: A perspective of college students

Proceedings of American Collegiate Retailing Association Spring 2006 Conference. Fayetteville/Bentonville, AR.

Predicting purchase intention of a controversial luxury apparel product

Journal of Fashion Marketing and Management, 10(4), 405–419.

Preferred Product Attributes for Sustainable Outdoor Clothes

International Textiles and Apparel Association’s annual meeting.

Public Self-consciousness and Compulsive Buying: A Perspective of College Students

International Textiles and Apparel Association annual meeting. San Antonio, TX.

Reading circles: A constructivist approach to group learning

Journal on Excellence in College Teaching, 17(3), 91–114.

College students’ attitudes toward shopping online for apparel products: Exploring a rural versus urban campus

Journal of Fashion Marketing and Management, 9(4), 420–433.

Fashion involvement of affluent female consumers

International Textiles and Apparel Association annual meeting. Alexandria, VA/Washington, DC.

Implementing reading circles as a constructive teaching strategy

International Textiles and Apparel Association annual meeting. Alexandria, VA/Washington, DC.

Rural College Students’ Outshopping for Apparel Products

In Marketing, Technology and Customer Commitment in the New Economy (pp. 125–130).

Rural college students’ outshopping for apparel products

Proceedings of 2005 Academy of Marketing Science annual meeting, XXVIII.

Using issue reports in a global retail issues class

International Textiles and Apparel Association annual meeting. Alexandria, VA/Washington, DC.

International sourcing of the U.S. retail industry: motivations, challenges, and future trends

Proceedings of 2004 Euro-Asia Management Studies Association annual conference, 489–494. Hong Kong, P.R. China.

Small retailer’s fashion involvement, price/quality perceptions, and media usage

International Textiles and Apparel Associations annual meeting. Portland, Oregon.

Who buys American alligator? Predicting purchase intention of a controversial product

Journal of Business Research, 57(10), 1189–1198.

Determination of U.S. leather manufacturers' purchase intention of American alligator leather

Crocodile Specialist Group Newsletter, 22(1), 24–25.

Rural Vs urban college students’ attitudes toward online shopping for apparel products

International Textiles and Apparel Association. Presented at the College of Health and Human Services Showcase.

College students’ attitudes toward online shopping for apparel products

Proceedings of International Conference on E-business, 370–375.

Determination of U.S. leather manufacturers’ purchase intention of American alligator leather

International Textile and Apparel Association annual meeting. Kansas City, MO.

Fashion leaders and followers’ attitudes toward exotic leather apparel products

Journal of Fashion Marketing and Management, 5(2), 133–144.

Finding new market opportunities for Louisiana's alligator industry

LOUISIANA AGRICULTURE, 44(1), 11–13.

Predicting Consumers’ Purchase Intention for Alligator Leather Apparel Products

European Institute of Retailing and Services Studies 8th Recent Advances in Retailing and Services Science Conference.

American alligator leather products: Who is the consumer?

The International Academy of Business Disciplines. Las Vegas, NE.

American alligator leather products: Who is the consumer?

In J. Biberman & A. Alkhafaji (Eds.), Business Research Yearbook (Vol. 7, pp. 557–561). Saline, Michigan: McNaughton & Gunn Inc. and the International Academy of Business Disciplines.

Analysis of market potential of exotic leather apparel and interior products

Textile Chemist & Colorists/American Dyestuff Reporter, 32(11), 27–33.

Retailers’ Attitude toward American Alligator Leather Products

International Textiles and Apparel Association annual meeting. Cincinnati, OH.

Who buys American alligator? Predicting purchase intention of a controversial product

The Third Retailing Research Seminar of Society of Marketing Advances. Orlando, FL.

A study of composition and properties of silk-like wadding non-woven fabrics

Journal of Textile Research (China), 16(2).

Functional evaluation & research of far-infra fabrics

Functional evaluation & research of far-infra fabrics. Proceedings of 3rd Asian Textile Conference.