Sarah S Khan

Works (4)

Updated: April 5th, 2024 11:21

2023 journal article

A Segmentation Study of Digital Pirates and Understanding the Effectiveness of Targeted Anti-Piracy Communication

JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH, 18(3), 1560–1579.

By: B. Jeong*, S. Khan n & B. Kang*

author keywords: digital piracy; anti-piracy; communication; segmentation perceived risk
TL;DR: It is found that the targeted piracy campaign messages have a marginal effect on changing the intention to pirate, while they damage the attitude towards piracy. (via Semantic Scholar)
Source: Web Of Science
Added: October 16, 2023

2023 article

Exploring Students' Perceptions and Engagement in Hybrid Flexible Courses

PROCEEDINGS OF THE TENTH ACM CONFERENCE ON LEARNING @ SCALE, L@S 2023, pp. 110–119.

By: L. Battestilli n, E. Bohorquez n, S. Khan n & C. Meral*

author keywords: HyFlex; Hybrid Flexible; Student Engagement; Student Performance
TL;DR: Investigation of students' perceptions about the availability of learning resources relates to their course engagement and performance in a HyFlex learning environment suggests utilizing some in-person or online synchronous modalities in conjunction with the student-preferred asynchronous options leads to improved course outcomes for both student engagement and course performance. (via Semantic Scholar)
UN Sustainable Development Goal Categories
4. Quality Education (OpenAlex)
Sources: Web Of Science, ORCID, NC State University Libraries
Added: July 19, 2023

2021 journal article

Improving the Effectiveness of Anti-Piracy Educational Deterrence Efforts: The Role of Message Frame, Issue Involvement, Risk Perception, and Message Evidence on Perceived Message Effectiveness

JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH, 16(3), 298–319.

By: B. Jeong*, T. Yoon* & S. Khan n

author keywords: digital piracy; piracy control; educational deterrence; anti-piracy campaign; perceived message effectiveness
TL;DR: The experimental results suggest that message frame alone does not have an impact on perceived message effectiveness, however, the effect of message framing is moderated by issue involvement, risk perception, and message evidence. (via Semantic Scholar)
Source: Web Of Science
Added: January 19, 2021

2018 journal article

An Empirical Investigation of Smartphone Adoption in Pakistan

INTERNATIONAL JOURNAL OF TECHNOLOGY AND HUMAN INTERACTION, 14(3), 1–20.

By: M. Ikram*, S. Khan n & B. Jeong*

author keywords: Behavioral Intention; Empirical Investigation; Perceived Ease of Use; Perceived Usefulness; Smartphone; Social Norms; Structural Equation Modelling; Technology Acceptance Model; Technology Adoption
TL;DR: Investigating smartphone adoption in Pakistan, which is one of the fastest growing smartphone markets, shows perceived smartphone usefulness and the ease of use contributing significantly towards users' intention to adopt smartphone. (via Semantic Scholar)
UN Sustainable Development Goal Categories
4. Quality Education (Web of Science)
Source: Web Of Science
Added: February 11, 2019

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